Joe Hallissey has over twelve years of marketing, fundraising, and digital strategy experience. As a senior consultant, he helps nonprofit organizations migrate to new donation platforms, provides advice on digital best practices, and assists with conversion tracking projects. Joe is also skilled in email deliverability and search engine optimization (SEO). He is certified in Engaging Networks, Google Analytics 4, and HubSpot CRM.
Prior to Joining Zuri Group, Joe worked for over ten years at a regional children’s charity in Chicago as their first full-time digital fundraiser, growing the team from one to six FTEs and from low six figure online revenue to over three million dollars annually. In addition to his work on digital strategy, Joe has experience with traditional advertising, media buying, and marketing planning. On the creative side, he has a double major in theatre design/production and theatre management from Illinois State University.