As with all great technology, over time your beloved CRM solution will eventually reveal minor (and sometimes major) gaps between its functionality and your day-to-day necessities. Every CRM system has its strengths, and every platform has its weaknesses. Which leads...Read more
Name Your Sacred Cows for CRM Implementation Success
Before You Can Make Change, You Must Know the Things You Cannot Change Let’s take a quick detour from Salesforce and focus on a particular dimension of Legacy 2.0 that I call, “Naming Your Sacred Cows.” With the idea that Salesforce can be an asset to avoiding Legacy...Read more
Implementing Salesforce? Make Innovation a Success Metric.
Everybody loves Salesforce—at least that’s the way it feels. Salesforce and its reliable nonprofit fundraising derivates offer tremendous customization, mobile-readiness, and automation capabilities, just to name a few of its best-known, distinguishing features. In my...Read more
Could Salesforce be the Answer to Legacy 2.0?
One of the most common risks in an enterprise CRM system implementation is “Legacy System 2.0,” or “Legacy 2.0” for short. This is such an important topic that I’ve been writing about it for years. Legacy 2.0 is a term I coined to describe the almost universal...Read more
Q&A with Elizabeth Vila, CRM Conversion Consultant
Elizabeth Vila is a CRM conversion consultant who uses her knowledge of Blackbaud systems and experience with nonprofit organizations to implement custom solutions for clients.. Get to know her better in this Q+A! How did you get started in working with nonprofits?...Read more