by Geof Landgraf | Jun 27, 2018 | Analytics, Conversion, Fundraising
Custom Campaign Tracking and Donor Audience Segmentation are two powerful tools in your Google Analytics toolbox that you can leverage to improve the visitor experience on your website and create better campaigns. Custom Campaign Tracking appends inbound links to your...
by Chris Cannon | Jun 25, 2018 | Fundraising, Operations
This year seems a bit different for many in the advancement operations business around the U.S. Volume seems lower, as supported by this helpful if a bit depressing NonProfitTimes piece. In addition, certain giving areas –athletics in higher education for instance–...
by Lo Bishop | Jun 8, 2018 | Fundraising
Are you riding in the Children’s Hospital Colorado #CourageClassicCO Bicycle Tour? Don’t forget to download the app! Available for Android and Apple devices, the Courage Classic mobile app uses AngularJS and Ionic HTML5 Mobile Framework to put Courage...
by Chris Cannon | Nov 11, 2016 | Fundraising
Have you seen Spectre, the newest 007 edition? It’s great fun. As with recent Bond films, technology and data play an increasingly important role in achieving success. Sound familiar? I had an “aha” moment during the film that the great and vital coupling of 007 and Q...
by Chris Cannon | Oct 25, 2016 | Fundraising
EverTrue and Zuri Group partnered this fall to conduct a survey of advancement professionals to understand current sentiment about the advancement technology landscape. It’s a big study, with dozens of questions and hundreds of respondents. We are just getting started...
by Chris Cannon | Sep 8, 2016 | Fundraising, Operations
On the surface, JP Morgan’s new $10,000,000 cap for accounts in their private banking area seems like an issue only for the 1%, but philanthropy, of course, is affected substantially by this group. So, their banking issues are our philanthropy issues. And, this...
