The Latest from Our Team
Strategy, Guides & News for the Nonprofit CommunityBig “P” and Little “p” Partnerships
We’re regularly asked about partnerships, and we have a way of thinking about this: Zuri is always a big “P” partner for clients but little “p” partner for vendors. Here’s why.
Email Deliverability 101: Content Creation
Email content can be the final variable in whether or not your emails reach your constituents’ inboxes. Here are a few best practices to ensure your message is heard.
Four New Trends Affecting All of Us
What have the first several months of the pandemic taught us? For each of us it’s different, but our clients’ experiences are starting to show four patterns.
Name Your Sacred Cows for CRM Implementation Success
We must acknowledge that there are things that cannot be changed in a CRM implementation and must be replicated in the new system. These are what I refer to as Sacred Cows.
Implementing Salesforce? Make Innovation a Success Metric.
If we wish to change the way we do business by leveraging a system like Salesforce, include success metrics based on things that people do.
Could Salesforce be the Answer to Legacy 2.0?
One of the most common risks in an enterprise CRM system implementation is Legacy 2.0. Could Salesforce be the answer?
Best Practices for Recurring Gift Programs
Recurring donors are at least 3x more valuable than one-time donors. Create an effective recurring gift program that will keep monthly revenue flowing.
WFH and Self (Advancement) Service
Advancement Services can improve work from home arrangements by encouraging a self-service environment. Use training and tools to make the most of the current situation.
Email Deliverability 101: Authentication
Your hand-crafted, beautifully-designed email is ready to send. But is it actually going where you think? Learn about authentication in part 3 of our email deliverability series.
What Comes Next: Post-Pandemic Fundraising
What will be the “new normal” for nonprofit fundraising after the pandemic? New fundraising avenues will likely emerge as organizations adapt to changes.