Marketing & Communications

Social Media

Since 2003, social media usage has increased 883%. Notably:

  • Social networks are now well incorporated into the daily lives of 20 and 30 year olds
  • Baby Boomers are the fast growing segment on Facebook
  • More than 1 billion postings are shared each week

Nonprofit organizations need to be a part of those conversations. That is why Zuri Group crafts the widest variety, and most powerful, social networking tools in the industry. These custom solutions meet the unique needs of nonprofit clients and exponentially recruit new audiences.

Facebook Popup Action Box: This app allows users to accept calls to action from within Facebook, and all their “friends” are notified when they join or interact with your cause.


Facebook Notifications: Zuri Facebook Notifications allow communications to be scheduled well in advance, eliminating manual posts at the last minute.


Custom Facebook Apps: Zuri can develop FB apps that meet any other needs that an organization could have.

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Mobile Devices: iPhones

By 2013 more content will be viewed on mobile devices than on the web. And you need to be where your constituents are spending their time. Zuri Group provides custom iPhone applications to cater to many needs:

  • Deliver your content
  • Make donations
  • Buy tickets to events
  • Petitions and Advocacy
  • Social Media

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    Mobile Devices: Applications

    Zuri Group provides and supports custom applications to deliver your content on iPhone, Android and Blackberry based devices.

    These applications integrate into existing web content and social media, allowing volunteers and advocates to access the organization from almost anywhere!

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    Email Badge

    Provide these branded, dynamic badges to your supporters to include in signatures on their emails, blogs and social media sites to encourage their friends, family and associates to join your cause. They can be used to promote any call to action:

  • Donating
  • Attending an event
  • Volunteering
  • Advocacy
  • Petitions


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    Story Share

    A great way to add value and community for your constituents to engage in conversation, share stories and create a dialogue with your agency around the great work you do. Monitor comments before they are posted and receive wonderful testimony and stories to use in your campaigns.
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    Campaigns

    Nonprofit marketing is an art and a science—and Zuri Group’s business. Zuri provides complete services for all types of campaigns.

    Zuri’s promotional campaigns have helped prominent nonprofits in all sectors succeed. Zuri’s business is to ensure campaigns exceed expectations.

    SEO & SEM

    Exciting and engaging websites are only effective when people visit. “Build it and they will come” only works alongside an effective and comprehensive plan to drive Web traffic.

    Search Engine Optimization (SEO) fine tunes a website’s existing content to increase searchability, ranking, and relevency with search engines. Search engine marketing (SEM), whether through pay per click campaigns (PPC) or Google Grants, is an excellent tactic to find and recruit prospects.

    Zuri helps develop SEM campaigns, coordinate site optimization, drive traffic, and engage new participants in meaningful ways.

    ECommerce

    eCommunications

    Online communications differ dramatically from traditional print mediums. What works well in direct mail will not achieve the same results as the online channel. Zuri Group empowers clients with the necessary tools, work-arounds and constantly-evolving best practices needed to successfully communicate, engage and move your stakeholders’ to action online.